Privacy Policy

Effective Date: April 30, 2026

Trek Mobi (“Trek Mobi,” “we,” “our,” or “us”) respects your privacy and is committed to protecting personal information. This Privacy Policy explains how we collect, use, store, share, and protect information when you access or use our websites, mobile applications, internal tools, advertising systems, third-party integrations, business platforms, and related services.

This Privacy Policy applies to all websites, apps, platforms, internal systems, advertising operations, and services operated by or on behalf of Trek Mobi, unless a specific product or service provides a separate privacy policy.

By using our services, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We may collect different types of information depending on how you interact with our services.

Information provided directly by you

We may collect information you voluntarily provide, such as:

• Name;
• Email address;
• Phone number;
• Company name;
• Job title;
• Contact form messages;
• Account registration details;
• Support requests;
• Feedback, comments, or survey responses;
• Information submitted through apps, forms, or internal systems.

Information collected automatically

When you access our websites, apps, or platforms, we may collect:

• IP address;
• Device type;
• Browser type;
• Operating system;
• Language preferences;
• Pages visited;
• Time spent on pages;
• Clicks and navigation behavior;
• Referring URLs;
• Approximate location based on IP address;
• Cookies, pixels, SDKs, and similar identifiers;
• App usage data;
• Crash logs and diagnostic data;
• Advertising identifiers;
• Date and time of access.

Information from apps and integrations

If you use our mobile apps, internal tools, or third-party integrations, we may collect data such as:

• App version;
• Device identifiers;
• Authentication data;
• User ID;
• Login records;
• Access permissions;
• Push notification tokens;
• App events;
• Subscription or transaction information, when applicable;
• Information authorized through third-party platforms such as Google, Meta/Facebook, Apple, app stores, analytics tools, or advertising platforms.

Some apps may request access to device features such as camera, photos, storage, location, microphone, contacts, or notifications. These permissions are requested only when necessary for the functionality of the app and depend on your device settings and consent.

2. Advertising, Analytics, and Cookies

Trek Mobi operates in the digital media, app, and advertising ecosystem. We may use cookies, pixels, SDKs, local storage, tags, scripts, and similar technologies to:

• Analyze traffic and user behavior;
• Improve websites, apps, and services;
• Measure content performance;
• Display personalized or non-personalized ads;
• Measure ad impressions, clicks, conversions, and revenue;
• Understand traffic sources;
• Prevent fraud, abuse, invalid traffic, and security threats;
• Optimize campaigns, content, and monetization.

We may work with third-party advertising and analytics partners, including but not limited to:

• Google AdSense;
• Google Ad Manager;
• Google AdMob;
• Google Analytics;
• Google Ads;
• Meta/Facebook technologies;
• Other advertising networks, exchanges, SSPs, DSPs, analytics providers, and measurement partners.

These partners may collect or receive information from our websites and apps and may use cookies, pixels, SDKs, and similar technologies according to their own privacy policies.

You can manage cookies through your browser settings, device settings, consent tools, or advertising preference platforms. Some features may not function properly if cookies are disabled.

3. How We Use Information

We may use collected information to:

• Provide, operate, maintain, and improve our websites, apps, tools, and services;
• Personalize user experience;
• Manage accounts, logins, permissions, and authentication;
• Respond to contact requests, support tickets, complaints, or feedback;
• Send updates, newsletters, or marketing communications when permitted;
• Display, measure, and optimize advertisements;
• Analyze traffic, performance, campaigns, and user behavior;
• Manage integrations with platforms such as Google, Meta/Facebook, app stores, and other third-party services;
• Detect and prevent fraud, abuse, invalid traffic, security incidents, and policy violations;
• Conduct internal audits, reporting, analytics, and business operations;
• Comply with legal, regulatory, tax, accounting, contractual, and platform obligations;
• Protect our rights, users, partners, systems, and business operations.

4. Legal Bases for Processing

Depending on the applicable law and context, we may process personal information based on:

• Your consent;
• Performance of a contract;
• Compliance with legal or regulatory obligations;
• Legitimate business interests;
• Protection of rights and safety;
• Regular exercise of rights in legal, administrative, or arbitration proceedings.

For users in Brazil, we process personal data in accordance with the Brazilian General Data Protection Law — LGPD. For users in the European Economic Area, United Kingdom, Switzerland, California, and other regions with applicable privacy laws, we comply with the relevant data protection requirements when applicable.

5. Meta/Facebook Apps and Platform Data

If you use a Trek Mobi service, app, website, or feature that integrates with Meta, Facebook, Instagram, WhatsApp, or related services, we may receive information according to the permissions granted by you and the rules of the relevant platform.

This may include, when authorized:

• Public profile information;
• Name;
• Email address;
• User ID;
• Profile picture;
• Page, business, advertising account, or campaign data;
• Other information permitted by the user and the platform.

We use this information only to provide the requested functionality, authentication, analytics, reporting, advertising management, platform integration, compliance, or service improvement.

We do not sell Meta Platform Data and do not use it for purposes prohibited by Meta’s Platform Terms.

6. Internal Tools and Business Operations

Trek Mobi may operate internal tools, dashboards, automation systems, reporting platforms, and business applications used by employees, contractors, partners, or authorized users.

These systems may process:

• Login and authentication data;
• Work email;
• Role and department;
• Access permissions;
• Activity logs;
• Performance and productivity metrics;
• Campaign data;
• Advertising and monetization reports;
• Internal communications;
• Operational and security logs.

This data is used for business administration, access control, productivity management, security, compliance, reporting, and operational purposes.

7. How We Share Information

We may share information with:

• Service providers;
• Hosting and cloud infrastructure providers;
• Analytics providers;
• Advertising and monetization partners;
• Payment processors and app stores;
• Business partners;
• Legal, tax, accounting, or compliance advisors;
• Affiliates, subsidiaries, or related companies;
• Regulatory authorities or law enforcement, when required;
• Buyers or successors in the event of merger, acquisition, restructuring, or sale of assets.

We require service providers and partners to process information according to applicable laws, contracts, confidentiality obligations, and security standards.

We do not sell personal information in the traditional sense. However, some privacy laws may define certain advertising or analytics practices as “sale,” “sharing,” or “targeted advertising.” Where applicable, users may have the right to opt out of such processing.

8. International Data Transfers

We may process and store information in countries other than your country of residence, including Brazil, the United States, and other jurisdictions where our providers, partners, infrastructure, or business operations are located.

When required by law, we use appropriate safeguards for international data transfers.

9. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention periods may vary depending on:

• The type of data;
• The purpose of processing;
• Legal or contractual obligations;
• Security, fraud prevention, or audit requirements;
• Tax, accounting, or dispute resolution needs;
• Platform or advertising network requirements.

When information is no longer needed, we may delete, anonymize, aggregate, or securely retain it where legally permitted.

10. Data Security

We implement reasonable technical, administrative, and organizational measures to protect information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

These measures may include access controls, authentication, encryption where appropriate, monitoring, logging, secure hosting environments, restricted permissions, backups, and internal security procedures.

However, no system, website, app, transmission method, or storage technology is completely secure.

11. User Rights

Depending on your location and applicable law, you may have the right to:

• Access your personal information;
• Correct inaccurate or outdated information;
• Request deletion of your personal information;
• Request anonymization, blocking, or restriction of certain data;
• Request data portability;
• Withdraw consent;
• Object to certain processing activities;
• Request information about data sharing;
• Opt out of personalized advertising, targeted advertising, sale, or sharing where applicable;
• File a complaint with a data protection authority.

To exercise your rights, contact us at:

We may need to verify your identity before responding to your request.

12. Children’s Privacy

Our services are not directed to children under the age of 13, or under the minimum age required by applicable local law.

We do not knowingly collect personal information from children without appropriate parental or legal guardian consent. If we become aware that we have collected such information without proper authorization, we will take reasonable steps to delete it.

13. Third-Party Links and Services

Our websites, apps, ads, or services may contain links to third-party websites, apps, platforms, or services.

We are not responsible for the privacy practices, content, security, or policies of third parties. We encourage users to review the privacy policies of any third-party services they access.

14. Data Deletion Requests

Users may request deletion of their personal information by contacting:

Please include:

• Your name;
• Email address associated with the service;
• The website, app, or platform involved;
• A clear description of the data deletion request.

We will review and respond to deletion requests in accordance with applicable law, contractual obligations, platform rules, and legitimate retention requirements.

Some information may be retained where necessary for legal compliance, fraud prevention, security, dispute resolution, tax, accounting, or legitimate business purposes.

For Meta/Facebook-related integrations, users may also request deletion of data obtained through Meta/Facebook services using the same contact email above.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, platform rules, or business operations.

When we update this Privacy Policy, we will revise the “Effective Date” at the top of this page.

Continued use of our services after changes become effective means that you acknowledge the updated Privacy Policy.

16. Contact Us

If you have any questions, requests, complaints, or concerns about this Privacy Policy or our data practices, please contact us at:

Trek Mobi